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Is it OK to Tag your Parent Company on Social Media? NO!

Since I was out of the office for most of July for the rebuild of my workspace; I ran across this Tweet from a now former WGME meteorologist that is now at @Hearst-owned WMUR-TV in Manchester (the most disliked station per to the @MinifigNewsguy.)

I thought it was important to let the new guy know what to expect that not all people north of Boston are stupid and unaware of the media industry…

Matt Hoenig was confused, well what do you expect for a kid that I could been his babysitter understand? He’s now at WMUR-TV where no one in the building has a brain!

I felt my tweet was clear, this “Ryan” doesn’t understand the industry. What can I say about Maine? I’ve been there, and it’s a dumb state. I don’t go there often, it’s Connecticut is my most traveled state outside of my home place of the 603…

It is not incoherent nonsense… two days later, Steve Scott, from WCBS radio, pulled the curtain of the very same thing I was calling out on the WMUR-TV weather boy…

As much as I am a media nerd unlike that Mainer “Ryan”, I understand that the parent company has no business being tagged by a journalist’s Twitter. Who in the hell in corporate about a rank and file/unionzed air talent? They Don’t. And why are you alienating your audience with the suckups of a faceless enterprise? We know who you work for, and those who don’t don’t want to know. 

This is my belated “Eat the Press” rant since I haven’t had the chance to sit down on my Mac and write a 300 word rant about the industry of a technical outsider with insight to the industry.

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